Juice Box-Shaped Fruit is an Awesome Anomaly by Camp Nectar

May 22, 2012

For Camp Nectar's latest advertising campaign, the brand grew fruit into juice box shapes stamped with its logo. The campaign has been two years in the making: the company had to place plastic molds over the fruit to grow the apples, guavas, lemons, oranges, papayas and passion fruit into a box form.

For more cool branding campaigns, check out the Lilly Pulitzer Barnum's Animals boxes.

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