VW's Giant QR Code is Made of Orange Crates

July 10, 2012

VW's giant QR code campaign is made entirely of orange crates. The German automaker is marketing the size of its commercial van line, Crafter, in Mexico in a novel way. When scanned, the giant QR code directed users to a video that showed how many of these fruit crates would fit inside the VW vehicle.

This QR code isn't the first one to be made out of unusual items; the QReo is made entirely of Oreos.

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