John Cena and Fruity Pebbles are joining forces to help raise awareness for the Make-A-Wish Foundation and 'be a STAR,' an anti-bullying alliance. Together, the cereal brand and the WWE star are hosting a contest to win a VIP meet-and-greet with Cena himself.
Cena and the logos of the two charities he is supporting will also be featured on boxes of Fruity Pebbles from now until March.
"It is truly an honor to team up with Post Fruity Pebbles. After all, who doesn't dream of being on a cereal box one day?" Cena said. "I am proud that the partnership also spreads awareness about the life-changing wishes granted by the Make-A-Wish Foundation, and 'be a STAR's' anti-bullying message of showing tolerance and respect."