April 7, 2012
Specially labeled 1-liter bottles of Brisk Iced Tea are the product of Pepsi's promotional partnership with the Star Wars franchise. The Star Wars labels have a special Microsoft Tag that can be used to scan with Xbox 360's Kinect sensor. This allows Xbox players to play a new, exclusive podracer game in an effort to market the new Kinect Star Wars game.
The bottles are sold exclusively at 7-Eleven stores nationwide for the month of April, but will be able at other retailers in May and June. The game itself is perfect for a Star Wars fanatic, letting players become an onscreen Jedi. For another Star Wars foodie crossover, check out The Grillenium Falcon.
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