March 21, 2012
Kraft has changed its global corporate name to Mondelez International, Inc. Mondelez is meant to channel notions of "a delicious world," according to Gawker.
Interestingly, Kraft is retaining its familiar moniker for its North American grocery division. For more unusual branding moves, check out these McDonald's branding moves. What do you think of Kraft's name change?
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