July 31, 2011
Many of us have probably wanted a quick escape from a hard day at work, and this Corona Extra "Commuters" commercial transports a stressed employee directly to a beach with her friends. The friends in the commercial are actually watching workers rush to catch public transportation, but when the camera shifts to their perspective, they're sitting in swimwear relaxing on an empty beach.
The tagline of the Corona Extra "Commuters" commercial, "Find your beach," reinforces the campaign's message: Corona can instantly transport you to a happier, more relaxing place.
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